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allied
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April 08-09, 2019 | Zurich, Switzerland
Green Energy & Technology
2nd International Conference on
Page 14
Environmental Risk Assessment and Remediation | Volume 3 ISSN: 2529-8046
Negative Labelling is far more efficient than
Ecolabelling in attracting people to make an
active choice. Since the misunderstanding that “all
power mixes on the grid” is still dominant, not even
Ecolabels themselves write criteria demanding Green
Power. E.g. the Nordic Ecolabel has no criteria on
what power their licensees consume. The Nordic
Ecolabel is stuck in the old paradigm where this view
is true: Since electricity is mixed on the grid you don’t
get what you buy. Hence, we cannot demand our
licensees tobuy something they donot receive. But in
my article; On the Analogy between the Electric Grid
and Our Banking System: Investigating “Consumer
Power” in Deregulated Power Markets the above
statement is explained a misconception. Obviously,
companies having a Nordic Ecolabel license for one
or more of their products should NOT be allowed to
buy Coal Power or any fossil electricity when in fact:
Consumers can choose not to have coal power in
their outlets. They can say NO to coal. There are
at present about 2000 companies with a Nordic
Ecolabel license. They range from small restaurants
to giant paper and pulp mills, from producers of lawn
mowers to Supermarkets. Just imagine the push-and-
pull effect on the power market that would arise if
2000 companies suddenly decided to demand Green
Power: the push for new investments in wind and
solar PV, and the pull away from investments in fossil
energy. Also, this sudden rise in Consumer Power
should be beneficial also to investments in Energy
Efficiency. The NWh is still the most efficient way
to reduce (CO2) emissions. When consumers start
choosing to not buy coal power, production of fossil
electricity will cease to exist. Fossil power will be no
more.
‘Consumer Power’ has the power to end the fossil
era.
Speaker Biography
Per Ribbing completed his Master’s Degree in Engineering Physics at
Linköping University, Sweden in 1989. He later entered into the area
of Sustainable Development after a close encounter with oil wars. He
was the Energy Advisor for the Swedish Society for Nature Conservation
1997-98 and worked with energy matters at the Nordic Eclolabel
2004-2010. He also runs his owned company; Perpetuum Energy &
Environment where he is a Public Speaker, Consultant and Educator. At
present he is a PhD student at Uppsala University writing his thesis on
Climate Change Leadership: the case for electrification. He has arranged
monthly speaker pubs (ENVIRONMENTALE) for the NGO Swedish
Engineers for Sustainable Development since 1996.
e:
Per Ribbing
Uppsala University, Sweden
The new paradigm on Electric Power; Fossil Power does not mix
with Green Power on the grid
Per Ribbing, Environ Risk Assess Remediat, Volume 3
DOI: 10.4066/2529-8046-C1-001