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Journal of Dermatology Research and Skin Care | Volume 3
Dermatol Res Skin Care, Volume 3
September 09-10, 2019 | Edinburgh, Scotland
2
nd
Global Summit on
3
rd
International Conference on
Dermatology and Cosmetology
Wound Care, Tissue Repair and Regenerative Medicine
Joint Event
&
M
ost surgeons are focusing on one thing and that is new
patient leads. Instead, I amasking you to shift your focus
to more paid procedures instead. Because more procedures
are what brings in your revenues regardless of where they
came from, right? This might surprise you, but rather then
focus on the latest ninja Internet tactic, I’m going to be talking
a lot about working with your existing patient base and
other internal strategies. Because you’re literally sitting on a
goldmine this verymoment, right inside your patient files. The
fastest and straightest path to developing massive practice
growth is to consistently and constantly nurture your past and
current patients. The fact is, your patients trust you, they have
faith in your abilities, and they like you. It makes a whole lot
of sense to proactivelymarket to your existing patients. You’re
going to quickly find this to be one of your easiest sources of
new profits using the strategies I lay out.
Speaker Biography
Catherine Maley is a consultant, speaker, trainer, writer and blogger in the
plastic surgery industry. Her popular book, Your Aesthetic Practice/What
Your Patients Are Saying is read and studied by plastic surgeons and their
staff all over the world. Catherine is an International speaker (including
London, Australia and Saudi Arabia) and regular contributor to the top
medical publications in the industry and has been interviewed by New York
Times and NBC News. She founded Cosmetic ImageMarketing in Year 2000
and specializes in growing plastic surgery practices using creative patient
attraction, conversion, follow up and retention strategies as well as staff
training to turn teammembers into converting rock stars.
e:
catherine@catherinemaley.comCatherine Maley
Catherine Maley Aesthetic Practise Consultancy, USA
Fastest path to new cosmetic patients