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Journal of Psychology and Cognition | Volume 4

May 13-14, 2019 | Prague, Czech Republic

Addiction Research and Therapy

2

nd

International Conference on

J Psychol Cognition, Volume 4

D

igital media provide increased opportunities for both

health care and social transmission of risky products

such as drugs. Psychoactive substances are continuously and

increasingly appearing on the international drug market.

Global Internet forums are a publicly available reality where

users anonymously discuss and share information about

drugs of abuse. Regardless of the degree of validity, publicly

available content on the Internet is an undeniable reality,

which remains the major source of information for the

public regarding drug-related concerns. At the same time,

the Internet has been identified as a key tool for facilitating

use, providing direct access to supply and information.

Internet searches, for example through Google, are used to

access information. These searches provide data streams

which can then be analysed through online services such as

Google Trends (GT). GT is a free, open access online portal

which allows users to analyse part of 3.5 billion daily Google

searches. This internet tool provides data on geographical and

temporal patterns in user-specified search terms. UsingGT, we

found a similar curve pattern of the relative annual proportion

of "drug addiction" and "opiate" queries. Furthermore, a high

correlation was found between the query "drug addiction"

and "physical abuse" or "physiological effects", r=0.8886 and

r=0.8882, respectively. The power of analysed geographical

and temporal trends will be also discussed. Taken together,

these findings demonstrate the value of GT analyses as a tool

complementing traditional sources and providing actionable

intelligence to both law enforcement authorities and policy-

makers.

Speaker Biography

Jacob Barg graduated from the Kaplan Medical Center. He completed his

Ph.D. at the Weizmann Institute of Science in 1989. He performed a two-

year postdoctoral research in the department of Biochemistry at St. Louis

University. Following that, he joined the department of Biochemistry as an

assistant research professor and then Head of Research and Development

at Wolfson Medical Center. He joined the Ashkelon Academic College,

department of Criminology to continue his contribution for the scientific

welfare. He is a member of Israeli Olympic Committee for the Prevention

of Sports Doping & also Presiding Judge of the Israeli National Committee

and the Israeli Olympic Committee for the Prevention of Sports Doping.

e:

bargrja07@gmail.com

Jacob Barg

Ashkelon Academic College, Israel

Global trends of Drug Addiction as reflected in the Internet